Hallmark Cards 401(k) match, vesting and fees

Plan year 2024 filingBusiness Performance Savings Plan of Hallmark Cards, Incorporated · Plan 001 · EIN 44-0272180Updated Oct 2026

What Hallmark Cards' 401(k) plan says about matching contributions

The Company contributes safe harbor matching contributions equal to 100% of pre-tax and Roth employee contributions up to 3% of eligible earnings and 50% of pre-tax and Roth employee contributions in excess of 3%, but not in excess of 5% of eligible earnings.
From the independent auditor's report attached to the plan year 2024 Form 5500, page 32. Open page 32 of the filing (PDF) ↗

Quoted directly from the filing. Plan terms may have changed; check your current Summary Plan Description.

Our plain-English summary appears once a person has reviewed it against the filing. How we check · Report a correction
$252,720
Average account balance
8,190
Participants (end of year)
$2B
Plan assets (end of year)
0.05%
Admin expenses ÷ assets

Plan features

Indented passages are quoted word for word from the audit report; plan terms may have changed since, so check your current Summary Plan Description.

Employer matchQuoted from the filing aboveAudit report, p. 32 ↗
Match vesting
Employer matching contributions are immediately vested 100%.
Audit report, p. 34 ↗
Automatic enrollment
Participants who do not affirmatively elect otherwise are automatically enrolled in the savings portion of the Plan approximately 31 days following the one-month eligibility period and these participants begin making pre-tax savings contributions to the Plan at 5% of eligible earnings. Subsequently, the automatic deferral amount will increase in 1% increments annually on May 1 after the participant is automatically enrolled up to a maximum of 10%, unless otherwise elected.
Audit report, p. 31 ↗
Roth contributions
Effective January 1, 2021, employees who have completed at least 500 hours of service in each of three consecutive 12-month periods are eligible to make pre-tax and Roth contributions to the Plan as Long-Term Part-Time (LTPT) employees.
Audit report, p. 32 ↗
RecordkeeperState Street Bank & TrustSchedule C ↗
Independent auditorRubin Brown LLP (unmodified opinion)Schedule H ↗
Plan type and status401(k) · ActiveForm 5500 ↗

All rows are from the plan year 2024 filing; plan features from its audit report.

Our plain-English summary appears once a person has reviewed it against the filing. How we check · Report a correction

How the plan compares

Plan year 2024 medians for 56 defined-contribution plans in wholesale trade with 5,000 to 9,999 participants.

Hallmark Cards: employer contribution per participant$2,805
Peer median$2,404
Hallmark Cards: average balance$252,720
Peer median$85,831
Hallmark Cards: admin expenses ÷ assets0.05%
Peer median0.10%

Admin expenses are the plan's reported administrative expenses divided by its assets; they do not include fund expense ratios.

Plan history

Plan assets went from $2.1B at the end of plan year 2023 to $2B at the end of plan year 2024.

$2.1B2023$2B2024
End-of-year figures from each plan year's Form 5500 filing for the Hallmark Cards plan.
Plan yearParticipantsAssetsEmployer contributionsPer participantAdmin expense ratioMatch formulaFiling
20248,190$2B$22.3M$2,8050.05%Quoted in the audit report, p. 32 ↗Form 5500 ↗
20238,492$2.1B$21.5M$2,6460.05%Not publishedForm 5500 ↗

Other Hallmark Cards plans (4)

Each plan files its own Form 5500. Figures are from each plan's latest filing.

Retail Service Group Savings Plan of Hallmark Cards, Incorporated

Plan 005 · EIN 44-0272180 · plan year 2024 filing
$54,586
Average account balance
4,164
Participants (end of year)
$67.5M
Plan assets (end of year)
0.16%
Admin expenses ÷ assets

Plan features

Match, vesting and enrollment details have not been published from this plan's audit report yet. The figures below come from the structured filing.

RecordkeeperEmpower Annuity Ins Co of AmericaSchedule C ↗
Independent auditorRubinbrown, LLP (unmodified opinion)Schedule H ↗
Plan type and status401(k) · ActiveForm 5500 ↗

Hallmark Affiliates Employee Savings Plan

Plan 006 · EIN 44-0272180 · plan year 2024 filing
$144,792
Average account balance
3,365
Participants (end of year)
$443M
Plan assets (end of year)
0.07%
Admin expenses ÷ assets

Plan features

Match, vesting and enrollment details have not been published from this plan's audit report yet. The figures below come from the structured filing.

RecordkeeperEmpower Annuity Ins Co of AmericaSchedule C ↗
Independent auditorRubinbrown, LLP (unmodified opinion)Schedule H ↗
Plan type and status401(k) · ActiveForm 5500 ↗

Cash Balance Retirement Plan of Hallmark Cards, Inc.

Plan 002 · EIN 44-0272180 · plan year 2024 filing
$64,894
Average account balance
6,585
Participants (end of year)
$427M
Plan assets (end of year)
1.52%
Admin expenses ÷ assets

Plan features

Match, vesting and enrollment details have not been published from this plan's audit report yet. The figures below come from the structured filing.

Independent auditorRubinbrown LLP (unmodified opinion)Schedule H ↗
Plan type and statusPension (defined benefit) · ActiveForm 5500 ↗

Hallmark Retiree Pension Plan

Plan 009 · EIN 44-0272180 · plan year 2024 filing
$12,192
Average account balance
393
Participants (end of year)
$4.8M
Plan assets (end of year)
3.90%
Admin expenses ÷ assets

Plan features

Match, vesting and enrollment details have not been published from this plan's audit report yet. The figures below come from the structured filing.

Independent auditorRubinbrown LLP (unmodified opinion)Schedule H ↗
Plan type and statusPension (defined benefit) · ActiveForm 5500 ↗

Common questions

Does Hallmark Cards match 401(k) contributions?

The audit report attached to the Business Performance Savings Plan of Hallmark Cards, Incorporated's plan year 2024 Form 5500, page 32 says: “The Company contributes safe harbor matching contributions equal to 100% of pre-tax and Roth employee contributions up to 3% of eligible earnings and 50% of pre-tax and Roth employee contributions in excess of 3%, but not in excess of 5% of eligible earnings.” Plan terms may have changed; check your current Summary Plan Description.

When is the Hallmark Cards 401(k) match vested?

The audit report attached to the plan year 2024 Form 5500, page 34 says: “Employer matching contributions are immediately vested 100%.”

Who manages the Hallmark Cards 401(k)?

The recordkeeper listed on Schedule C of the plan year 2024 filing is State Street Bank & Trust. The plan administrator is Hallmark Benefit Plan Advisory Committee.

I left Hallmark Cards. How do I find my old 401(k)?

Your account stays in the plan until you move it. Contact the plan administrator (Hallmark Benefit Plan Advisory Committee, (888) 545-6200) or the recordkeeper, State Street Bank & Trust. The Hallmark Cards old 401(k) page lists the contacts from every plan filing. Find an old Hallmark Cards 401(k)

Data from the public Form 5500 annual reports Hallmark Cards filed with the U.S. Department of Labor (plan years 2023 and 2024) and, where noted, the attached independent auditor's report. Plan terms may have changed since the filing; check your current Summary Plan Description. PlanFacts is not affiliated with Hallmark Cards. Not financial advice. Report a correction · Methodology